We support clients across industries either with a specific need or over time as the needs evolve and our relationship grows.   Leda HR's Principal, Annika Lofstrand, has worked or consulted with clients in the public and private sectors; for and not-for-profit; and in industries ranging from post-secondary to financial services to restaurant and hospitality.



Recent partnerships with Kristin Bower include working with organizations of all sizes and across sectors on diversity and inclusion.  This is a growing area of the business as it impacts all three Leda HR drivers:  culture, leadership and performance.

"Diversity is inviting new people to the party.  Inclusion is being asked to dance."

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This is what a few clients have to say...


Sandi de Domenico, Associate VP, Human Resources, Simon Fraser University

Annika has consulted with SFU on a range of projects that support our HR team and leaders across campus.  Annika demonstrates her ability to understand and be guided by the vision, strategic plans and culture, and to adapt her approach to meet the needs of those she is working with.  She understands change and how to be intentional about change planning and support.  I highly value Annika’s integrity, flexibility and commitment, as well as her broad expertise.  I consider her to be an integral part of our ‘extended’ team and strongly recommend her as a senior HR consultant and partner.


Liz Bailey-Connor, Chief People & Culture Officer, First West Credit Union

I’ve had the pleasure of working with Annika for several years and can personally speak to her overall Human Resources knowledge, professionalism and creativity. Annika supported First West with several projects including diversity and inclusion strategy development and policy review and development.  Annika’s HR expertise and strategic business background certainly allowed her to add value to projects and provide an impact on our entire department. Annika’s strategic mindset, creativity and curiosity was appreciated by our team, especially me. I’d be delighted to work with Annika again in the future and would absolutely recommend her.

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Bernice Paul, HR & Office Manager, Modo

As the HR Manager of a growing and passionate organization, I've worked with Annika for the past few years on updating, creating, and implementing human resource management practices at Modo. Her forte is in capturing the heart and soul of our culture and ensuring that this percolates through all touchpoints of the employee journey: from how we post jobs, to recruit and screen, interview, onboard, train and develop, retain, succeed, and even, in some cases, separate. Annika's depth of experience in corporate HR, specifically in a values-driven organization, has been invaluable to helping guide how we create policies out of practices. She doesn't shy away from tough questions or from challenging assumptions, knowing that this will only ensure all aspects have been considered. With her guidance, I feel a high level of confidence that our organizational practices are meeting and exceeding our employees' expectations of what a great place to work looks and feels like.


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